Print ISSN: 2204-1990

Online ISSN: 1323-6903

Keywords : environment


Green E-Commerce: An Assessment of Market Readiness & Movement to a New Competitive Landscape

DR HITESH KESERWANI; DR HIMANSHU RASTOGI

Journal of Contemporary Issues in Business and Government, 2021, Volume 27, Issue 3, Pages 1437-1441
DOI: 10.47750/cibg.2021.27.03.193

With the expanding internet reachability and improved broadband connectivity options, the online business has also grown tremendously. The modern generation is more computer savvy and have got more choices than ever before. On the flip side, the online business platforms are also struggling to offer more attractive and innovative marketing ideas. In consideration to the current environmental challenges, it cannot be overlooked as how significant the aspect of sustainability is crucial at both e-tailer and the online consumer’s front. Today’s customers are socially aware, and they are also cautious about the companies operating procedures to which consumer purchases the things, as company should also follow ethical practices. Safeguarding environment is a major concern for the current generation customers. A study conducted by IBM and National Retail federation, it was found that almost 80% of customers across the globe reported that environmental sustainability was important factor for them, and they now prefer more to buy green products. Today’s e-commerce platforms are highly competitive in nature and companies are very keen to create a differentiating factor to stand out in the cut-throat competition of websites. One such marketing strategy which is largely adopted by the online retailers is to present themselves as environment-friendly website, where emphasizing the sustainability aspect and promoting this phenomenon of green e-commerce is a part of their pledge and commitment. This pledge acts as a new hit point in attracting more customers. The paper attempt to analyse the impact of green marketing in online customers and tries to explore factors which they consider in buying products from such websites.

Innovative Aspects Of Energy Resources Saving And Energy Efficiency

VICTOR N. ABANNIKOV; TATYANA V.KATKOVA; DINARA KH.SABANCHIEVA; EKATERINA YU.KAMCHATOVA; OROZMAMAT M.OSMONOV; VLADIMIR S.SHAROSHCHENKO; SERGEY N.KOSNIKOV

Journal of Contemporary Issues in Business and Government, 2021, Volume 27, Issue 3, Pages 455-461
DOI: 10.47750/cibg.2021.27.03.063

The global stocks of energy resources are reducing with each year, and their extraction demands more and more investments. The authorities of the developed countries put lots of effort into the energy efficiency technologies development and their implementation into the life of society and business processes. The aim of this article is to consider the strategic prospects of “green” economic development and justify the central place of energy saving and energy efficiency in the system of business priorities for its innovative impact on production development, including the decrease of the final product price. The choice of case study countries – the USA, Canada, the EU, the UK, Japan, China, Korea, Singapore, Hong Kong, Taiwan, and Russia – allowed to present the diversity of approaches to energy efficiency and saving programs within different social and political cultures. The first part of the article is dedicated to the government programs on energy efficiency and energy saving which are used in many world countries in order not only to improve the environmental situation but also to make the enterprises develop their production technologies and use the energy resources rationally. The second part of the article is devoted to the new alternative sources of energy and the technologies that help to reduce energy use in the everyday life. The importance of building close interconnection of state policy for energy efficiency and innovative business development as the source of opportunities for conducting technological modernization of industrial production focused on the use of advanced energy-saving technologies is stressed.

A Literature Study on the Marketing Environment

AASHISH MEHRA; VIBHOR JAIN

Journal of Contemporary Issues in Business and Government, 2021, Volume 27, Issue 3, Pages 757-763
DOI: 10.47750/cibg.2021.27.03.106

In recent years, the globalization of modern organization projects too is growing and may theoretically lead to a wider range of macroeconomic participants seeking overseas markets. Empirical analyses have shown that the development and development through cross-border entrepreneurship can be viewed in the context of the dramatic developments that have taken place over the last decades, which have contributed to a decrease in transaction fees for multinational organizations. The main purpose of this study is to explain the significance of the interaction between the different elements of the marketing environment to gain a strategic edge in the industry. The political, social and technical environment has a great deal of impact on entrepreneurial progress in global markets. The focus of this research is to consider the obstacles which entrepreneurial companies face in attempting to introduce their brands to global marketing. This research followed a secondary method towards collecting data through examining archival literature of inquiry. This study concludes whereby cross-border organization practices are important avenues from which aspiring entrepreneurs can build value, drive development as well as access new information and innovations by their exposure towards international markets.

ECOLOGICAL ASSESSMENT OF POPULATION HEALTH INDICATORS IN THE REPUBLIC OF KARAKAPAKSTAN AND THEIR RELATIONSHIP WITH THE ENVIRONMENT

Tadjibaeva М.К.; Mambetullaeva S.М.

Journal of Contemporary Issues in Business and Government, 2021, Volume 27, Issue 2, Pages 1616-1625
DOI: 10.47750/cibg.2021.27.02.170

The article presents the study results, the ecological assessment of populationhealth indicators of the Republic of Karakalpakstan and their relationship with the environment.The
structure analysis of the nosological disease forms distribution showed that there is some
redistribution of the main nosologies.The environment acts as a whole, and the whole influence is
always greater than the sum effect of the individual parts.

Prioritizing green consumer purchasing attributes: an interpretive structural modelling methodology

DR ASHISH KHARE; DR SUMEDHA SHARMA

Journal of Contemporary Issues in Business and Government, 2021, Volume 27, Issue 2, Pages 2163-2171
DOI: 10.47750/cibg.2021.27.02.226

Protecting the environment and mother earth has assumed greater importance in the past few decades. Producers and consumers worldwide are making a radical shift towards green products, further adding remarkable value in the direction of sustainable economic development. The fact that the phenomenon of green consumer purchase is at a nescient stage in India shows that more research needs to be done in this area. This makes it crucial to understand and prioritize the attributes that lead to the purchase of green products. This study applies ISM methodology and provides a complex contextual relationship among characteristics through diagrammatic representation that enables marketers to precisely understand the consumer prioritization attributes at the time of green product purchasing. It highlights consumer insights and provides knowledge to the sellers about prime importance aspects, and act as a catalyst in the culmination of green purchase behaviour. This research is based on attributes classified through the literature survey followed by an expert panel discussion.

The Role of Environmental Protection for the Tourism Industry: A Case of Vietnam regarding Ecotourism

Nguyen Thi Thoi

Journal of Contemporary Issues in Business and Government, 2021, Volume 27, Issue 1, Pages 2959-2966

Environmental protection is an issue of vital importance to tourism, because the environment is not only a condition for tourism activities but also a decisive factor for that tourism attraction. If tourism can be developed thanks to tourism attraction, the environment plays an important role in this development, especially in the trend of sustainable tourism development. In particular, the environmental protection should be seen from the perspective of studying the capacity of the tourist destination so as not to lead to overload, negative impacts, and impacts on the landscape and living environment. The paper results mention some suggestions based on analysing and comparing other research and data. It is necessary to take into consideration regarding ecotourism in order to keep tourism much more sustainable.

Covid-19 Lockdown and Its Impact on Air Pollution

A.SANKARI NIVEDITHA; DR.BALAJI GANESH S,MDS; LAKSHMINARAYANAN ARIVARASU

Journal of Contemporary Issues in Business and Government, 2020, Volume 26, Issue 2, Pages 1219-1225
DOI: 10.47750/cibg.2020.26.02.169

Air pollution is one of the major problems of recent decades which has a serious toxicological impact on human health and the environment. Air pollution is defined as all destructive effects of any sources which contribute to the pollution of the atmosphere or deterioration of the ecosystem. Air pollution is caused by both human interventions and/or natural phenomena. Air pollution is a mixture of solid particles and gases in the air. It is a type of environmental pollution that affects the air and is usually caused by smoke or other harmful gases. The sources of pollution vary from small units of cigarettes and natural sources such as volcanic activities to large volume of emission from motor engines of automobiles and industrial activities. During this lockdown period, there was a dramatic decrease in air pollution in different parts of the world. This is primarily due to lockdown of industrial establishments. The impact of human civilization during the pandemic provides evidentiary data. There was significant improvement in global air pollution.
The aim of this review is to understand the correlation between COVID-19 lockdown and its impact on air pollution.

An investigation on public knowledge towards biomedical waste management

MS.K.C. RAJA SHREE; MR. PRAVEEN. B

Journal of Contemporary Issues in Business and Government, 2020, Volume 26, Issue 2, Pages 811-815
DOI: 10.47750/cibg.2020.26.02.115

Biomedical waste management The effect of hospital waste on health and the environment is important. It can be seen from this research that there is an immediate need to raise alertness, education on medicinal waste issues.To assure health and environmental protection, a proper waste management strategy is required. More information on effects, disposal to specific conclusions is needed to be collected. For developing countries, find options and suitable technology. Need thorough analysis of waste and aspects. Partly because agriculture has become less and less productive. By 2030, 65 percent of the world's population is projected to be living in cities. Due to low and lack of awareness, the infrastructure needed for this lop-sided growth of the cities is due to waste collection in the unplanned extensions in larger cities. The air quality in the city's surroundings is so bad that is estimated that about two million children under the age of five die each year from respiratory infections..It is a mystery how the wealthy are callous to the climate, such as doctors and higher officials working in such public places and part of their day time in these places. In fact, hospitals produce a large amount of hazardous waste. In establishing countries such as India,the amount of non liquid waste produced by hospitals has increased rapidly and innovations are implemented.